The Fashion Brands With The Highest Instagram Following

As of June 2018, there are 1 billion monthly active users on Instagram, up from 800 million in September 2017. Fashion brands are vying to increase their audience within this dominative and rising social channel. Whilst we are aware of brands such as Nike and Adidas, who have the combined following of well over the 100m mark, we have chosen to leave these brands out and focus purely on the fashion. Here is a list of the 10 fashion brands with the highest following.

1. VICTORIA SECRET
Followers: 61.1m

2. CHANEL
Followers: 29.9m

3. ZARA
Followers: 28m

4. GUCCI
Followers: 27.9m

5. H&M
Followers: 26.9m

6. LOUIS VUITTON
Followers: 26.9m

7. VICTORIA BECKHAM
Followers: 22.4m

8. DIOR
Followers: 21.2m

9. DOLCE & GABBANA
Followers: 18.1m

10. PRADA
Followers: 16.6m

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